FORT LAUDERDALE, Fla. - CuisineWire -- Fort Lauderdale, FL REWARD CUPS is pleased to announce a groundbreaking partnership with MINUTEMAN FOOD MARTS, introducing its innovative, patented 32-ounce fountain cups to Minuteman stores located throughout North and South Carolina. This program is designed to heighten customer engagement, grow loyalty, and drive in-store sales.

"Minuteman executives were quick to recognize the positive impact that Reward Cups would have on expanding membership numbers in their Minuteman Food Mart Rewards program."
- John McCrory / Reward Cups

Innovation Meets Engagement Reward Cups offers a unique solution that seamlessly integrates with existing apps and loyalty programs. Featuring a patented design of spinning labels and windows, Reward Cups offer the solution to connecting with customers. All designs are 100% customizable for retailer's goals.

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Why This Partnership Matters

• Boosted Customer Engagement & Sales:
  Reward Cups place marketing directly into customers' hands, encouraging them to interact with Minuteman through engaging visuals and immediate digital touch points.
• Increased Loyalty Enrollment & Basket Size:
  The use of sweepstakes, and coupons, inspires return visits and larger purchases, effectively growing loyalty program membership and purchase volume.
• Brand Visibility & Market Differentiation:
  With vibrant spinning labels, Reward Cups literally draw attention—helping Minuteman stand out in the crowded convenience market and reinforcing its brand as innovative and customer-focused.

"Designing a new and exciting Minuteman cup was an incredible way to engage both our loyal guests and new guests. We were able to create a fun and interactive experience while strengthening brand visibility in the market. The campaign is boosting daily engagement and positioned our brand as fresh, innovative, and guest-focused."
-Tina May/Minuteman Food Mart

About Reward Cups: Founded in 2019 and headquartered in Fort Lauderdale, FL, Reward Cups developed a patented fountain cup solution that engages customers in convenience stores, QSR restaurants, sports venues, entertainment facilities, and more to establish meaningful, long-lasting connections through loyalty program enrollments. More than just a cup, Reward Cups puts marketing right into the hands of consumers. www.rewardcups.com

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About Minuteman Food Mart: A division of Campbell Oil, and Headquartered in Elizabethtown, NC, Minuteman Food Mart has been serving communities since 1976 with a focus on convenience, quality, and exceptional service. Through its Minuteman Rewards program, every visit is "Refreshing, Fast & Friendly," with exclusive savings, fuel discounts and personalized perks that elevate the guest experience. The company currently operates 64 locations, each site designed with the customer in mind--offering clean, well-stocked stores, friendly associates and a wide variety of proprietary food, snacks and beverages. This new alliance with Reward Cups underscores Minuteman's ongoing dedication to innovative convenience retailing, loyalty marketing, and customer satisfaction.

Media Contact

HTE Media, LLC

DBA Reward Cups

John McCrory, President

Phone: 954-361-4665
Email: jm@RewardCups.com

Media Contact

Campbell Oil

DBA Minuteman Food Mart

Tina May

Phone: 910-862-8423
Email: tinam@campbelloilcompany.com